E-commerce website development
built to sell.
We design and build online stores on WooCommerce, Shopify and Laravel, plus multi-vendor marketplaces and secure payment integration, for businesses worldwide.
- Mobile-first design around your brand
- Secure checkout and payment setup
- Shipping, tax and product setup
- SEO and schema for Google and AI search
- Training and after-sale support
What is e-commerce development?
E-commerce development is the design and build of an online store: product pages, cart and checkout, payments, shipping and tax rules, and the admin tools you use to manage products, stock and orders.
The platform matters less than the details that make people buy: fast mobile pages, clear product information, trusted payment options and a short checkout. This guide covers the platforms we build on, the types of online business, what affects cost and timeline, and how a store keeps growing after launch.
Everything you need to sell online.
WooCommerce
Flexible stores on WordPress, ideal when content and SEO matter as much as products.
Learn more ›02Shopify
Hosted stores that are quick to launch and easy to run, with themes customised to your brand.
Learn more ›03Laravel e-commerce
Fully custom stores and ordering systems when off-the-shelf platforms can't do what you need.
Learn more ›04Multi-vendor marketplace
Platforms where many sellers list products, with vendor dashboards and commissions.
Learn more ›05Payment gateways
Secure checkout with cards, wallets and local payment methods, connected to your store.
Learn more ›06AI e-commerce features
Search that understands questions and product recommendations for each shopper.
Learn more ›E-commerce in numbers.
Why the details of your store design matter.
worldwide retail e-commerce sales forecast for 2025, 20.5% of all retail sales.
Source: EMARKETER, 2025of US online holiday spending in 2025 came from mobile ($145.2bn of $257.8bn).
Source: Adobe data, via Supply Chain 24/7average conversion-rate gain large stores can get from better checkout design alone.
Source: Baymard Instituteof websites using a known e-commerce system run WooCommerce.
Source: W3Techs, Oct 2026Mobile share calculated from Adobe’s reported mobile and total figures.
Which platform fits your store?
WooCommerce, Shopify or custom?
| WooCommerce | Shopify | Laravel (custom) | |
|---|---|---|---|
| Best for | Content-rich stores on WordPress | Fast launch, easy running | Unique features and workflows |
| Hosting | Your own hosting | Hosted by Shopify | Your own hosting |
| Ongoing costs | Hosting, plugins, maintenance | Monthly plan, apps, transaction fees | Hosting and maintenance |
| Flexibility | High, via plugins and code | Good, within Shopify's rules | Unlimited, built for you |
| Blog & SEO | Excellent (WordPress) | Good | As designed |
| Time to launch | Medium | Fastest | Longest |
The platforms we build on, explained.
Each platform has its own page with process, examples and FAQs. Payments on every platform are handled through secure payment gateway integration.
WooCommerce development
Best when content and ownership matter
WooCommerce turns WordPress into a full online store. You own the code and data, can add almost any feature through extensions or custom code, and get WordPress’s strengths in blogging and SEO. It suits stores that sell alongside lots of content, need custom pricing or shipping rules, or want to avoid monthly platform fees.
- Full ownership, no platform lock-in
- Huge choice of payment, shipping and marketing extensions
- Needs good hosting and regular updates
Shopify development
Best for fast launch and easy running
Shopify is a hosted platform: security, hosting and checkout are handled for you, so you can launch quickly and run the store with little technical upkeep. We design custom Shopify themes, set up apps, and migrate products and customers from other platforms.
- Fast to launch, reliable hosted checkout
- Large app store for extra features
- Monthly plan, app and transaction fees
Laravel e-commerce
Best for custom rules and integrations
For B2B portals, complex catalogues or unusual workflows, we build stores in Laravel. Every rule, screen and integration is built for your business, with no plugin limits, and it connects directly to ERP, inventory or accounting systems.
- Unlimited flexibility and performance tuning
- Clean integration with your existing systems
- Longer build and higher upfront cost
Multi-vendor marketplace
Best for platforms with many sellers
A marketplace lets many sellers list products while you manage the platform and earn commission. We build seller onboarding, dashboards, commission rules, split payouts, reviews and moderation tools.
- Revenue from commission and seller fees
- Seller dashboards and automated payouts
- Needs clear rules and active moderation
What every store we build includes.
Mobile-first product pages
Fast, clear pages that work on every phone.
Simple, secure checkout
Fewer steps, trusted payments, guest checkout.
Search & filters
Help shoppers find products quickly.
Shipping & tax setup
Rates and rules for the regions you sell to.
SEO & schema
Product, review and breadcrumb markup for Google and AI search.
Analytics & tracking
Know what sells and where customers drop off.
From product list to first order.
Discover
Products, customers, shipping and payment needs.
Plan
Platform, catalogue structure, integrations and timeline.
Design
Store layout, product pages and checkout, with your brand.
Build & test
Development, payments, orders and devices tested.
Launch & grow
Go live, training, SEO and ongoing support.
Most carts are abandoned. Many reasons are fixable.
of online shopping carts are abandoned on average
Average across 50 studies. Many of the reasons below are fixable with better store design and checkout.
Source: Baymard Institute, cart abandonment rate statistics (page updated 22 Sep 2025). Reasons from US online shoppers, excluding "just browsing".Highlighted reasons are ones good store and checkout design directly addresses.
What makes a product page convert.
- 1
Large, zoomable product images
Multiple angles and zoom help shoppers judge the product without touching it.
- 2
Clear title and reviews
Star ratings and review counts near the title build trust quickly.
- 3
Price with total costs visible
Showing shipping and taxes early tackles the top abandonment reason: unexpected extra costs.
- 4
Simple variant choice
Size and colour options that are easy to tap, with stock shown.
- 5
One clear add-to-cart button
A single, high-contrast action, visible without scrolling on mobile.
- 6
Trust and delivery info
Secure payment, returns policy and delivery time right beside the button.
- 7
Real customer reviews
Detailed reviews and photos answer questions before checkout.
Sample layout with illustrative content. Tap a number to see why it matters.
Types of online store, and what each needs.
| Store type | How it sells | Key features | Usually built with |
|---|---|---|---|
| B2C retail store | Products to consumers | Fast product search, reviews, promotions, mobile checkout | Shopify or WooCommerce |
| D2C brand store | A brand selling its own products direct | Brand storytelling, bundles, email and social integration | Shopify or WooCommerce |
| B2B / wholesale portal | Trade customers on accounts | Customer-specific prices, quotes, bulk ordering, invoices | Laravel or WooCommerce |
| Multi-vendor marketplace | Many sellers, you take commission | Seller dashboards, commissions, payouts, moderation | Marketplace build |
| Subscription store | Recurring orders or memberships | Recurring billing, pause and skip, customer portal | Shopify or WooCommerce with subscriptions |
| Digital products and bookings | Downloads, courses, tickets, appointments | Instant delivery, licences, calendars, deposits | WooCommerce or custom |
Cost and timeline by store size.
Typical timelines from agreed brief to launch. For a figure for your store, use the project cost estimator or see pricing.
| Store size | Typical timeline | What drives the cost |
|---|---|---|
| Starter store (up to ~50 products) | 3–5 weeks | Theme customisation, product upload, payment and shipping set-up |
| Growing store (50–1,000 products) | 5–8 weeks | Custom design, filters, data import, email and marketing integrations |
| Large catalogue or multi-currency | 8–12 weeks | Product data migration, translations, tax rules, ERP or inventory links |
| B2B portal or custom platform | 10–16+ weeks | Account pricing, approvals, custom workflows and integrations |
| Multi-vendor marketplace | 10–20+ weeks | Seller onboarding, commissions, payouts, reviews and moderation |
Timelines assume product data and feedback arrive on time.