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Web3matrix: 14 years of celebration
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Write · Distribute · Get seenPress release writing
Press release writing
and distribution.
We write your news in proper press release format and publish it across online news sites, including local TV and radio station sites, to build visibility and trust.
- Local TV and radio station websites
- Trade and industry news channels
- Online news blogs
- Review before publication
DistributionWrite · Distribute
The basics
What is a press release?
A press release is a short, factual news announcement written in the style journalists use, so editors can quickly see the story and quote from it. It covers launches, funding, partnerships, awards, events and key hires.
A release only gets picked up when the news matters to a specific audience. We help you find the angle, write the release, and send it to the right publications and contacts instead of blasting a generic list.
Proof
Our own news, published.
Digital Journal
Web3matrix: 14 years of celebration
Read it ↗WICZ (FOX 40)
Web3matrix: 14 years of celebration
Read it ↗News Channel Nebraska
Web3matrix: 14 years of celebration
Read it ↗Our own press release, published through the same type of distribution. Links may expire over time.
Anatomy of a press release
Six parts every release needs.
Tap each part to see what it does.
- 1
Headline
Short, newsworthy and specific.
- 2
Dateline
City and date the news is released.
- 3
Lead paragraph
Who, what, when, where and why in two or three sentences.
- 4
Body
Details, context, and a quote from a spokesperson.
- 5
Boilerplate
A short, factual "About the company" paragraph.
- 6
Media contact
Name, email and phone for journalists.
Sample layout[1] Company Launches New Online Ordering Platform[2] DHAKA, Oct 17, 2026 —[3] Company today announced… (who, what, when, where, why)[4] Details · Quote from the founder · Availability[5] About Company: …[6] Media contact: name · email · phone
How it works
From story to published.
01
Your news
Launch, milestone or event
02
We write it
Press release format, SEO-aware
03
You approve
Review and request changes
04
We publish
Across the news network
05
You share
Report with live links
By the numbers
Press releases in numbers.
72%
of journalists say press releases are the most useful resource PR teams can give them.
Source: Cision, State of the Media 202586%
of journalists would immediately reject a pitch that does not fit their beat or audience.
Source: Cision, State of the Media 20253,000+
journalists in 19 markets were surveyed for the report.
Source: Cision, State of the Media 2025Release types
Types of press release, and when to use each.
| Release type | When to use it | Strong angle |
|---|---|---|
| Product or service launch | A new product, feature or service goes live | What problem it solves, for whom, and what is new |
| Funding or growth | Investment, expansion, new office or market | Numbers: amount raised, jobs created, growth rate |
| Partnership | A new partner, client or integration | What customers gain from the partnership |
| Award or certification | Recognition from a credible body | Why it matters to customers |
| Event | A launch event, webinar or sponsorship | Date, place, who should attend and why |
| Leadership hire | A senior appointment | Experience and what changes for the business |
Is your story newsworthy?
- Is it new, or just new to you?
- Does it affect a clear group of readers?
- Is there a number, result or first?
- Can a journalist verify it quickly?
- Is there a person to quote or interview?
Every release we deliver includes
- Headline and summary that state the news in one line
- Quotes drafted for your approval
- Boilerplate about your company
- Media contact details and images
- Targeted distribution and a coverage report
Part of our Digital marketing services.
Questions? You're covered.
Press release FAQs.
Still unsure? Email info@web3matrix.com or message us on WhatsApp.
Will my release appear on fox.com or usatoday.com?
No. National sites like these restrict syndicated releases; distribution reaches local affiliates and other news sites instead.
Can I review the release before it's published?
Yes. You receive the finished article to review and approve before publication.
Is publishing the same release on many sites duplicate content?
Syndicated press releases are a normal practice; the value comes from brand visibility and reach rather than ranking each copy.
What makes a press release newsworthy?
A launch, milestone, partnership, award, research or event: something that matters to readers, not just an advert.
Will my press release definitely get media coverage?
No one can guarantee coverage, because editors decide what to publish. A clear news angle and targeted distribution give your release the best chance.
Do press releases help SEO?
Indirectly. Links in distributed releases usually carry little ranking value, but real coverage builds brand searches, trust and links from respected sites.
How long does it take to write and send a press release?
Usually 3 to 5 working days: one or two days to draft, a round of your edits and approvals, then distribution on the day you choose.
Keep exploring
Related services and industries we serve.
Industries we serve
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